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Brochure 1 - I like how the brochure has color that stands out for its purpose. I also like that the brochures wording is spread out and easy for someone to quickly pick up and read all the important information. The only thing I don't like with the first brochure is that it does not include pictures throughout. I feel like the reader should have "examples" of what is being discussed in the information.

Brochure 2 - In my opinion this is the best brochure of the three. I like that this brochure has pictures on each page as well as some of the important information. I also think that the color contrast stands out and makes people gravitate toward that brochure. The only negative of this brochure is that the information is blocked together and there is empty space above the picture in the middle.

Brochure 3 - This brochure is probably the worst of the three. I like that its simple and easy to look at but there isn't nearly enough information for the reader to understand what the brochure is trying to get across. I do like how this brochure has contact information on the front page.

Ideal Brochure - I feel that the ideal brochure should have contrasting colors such as the middle one as well as contact information on the front page. Also it should definitely have a picture on the front that stands out and gets the point across at the same time.

C - All brochures contrast well with color, text, and pictures
R - Repeat color schemes. The third one repeats pictures in the same place
A - All font aligned well as well as pictures lined up with text
P - Info bulked or spread out evenly based on importance
P - First one is to persuade someone about a vacation. Second is to get someone to build a house with their company. Third is to inform people of healthy senior living
A - Audience ranges from anyone(1), to people looking to build(2), and the elderly(3)
G -Brochure
E- Get someone to buy their product/service

Ideally: Brochures work well for waiting rooms because people are sitting down and their eyes are wandering around the room looking for anything to grab their attention. Also you can change the brochure based on which waiting room you put them in. For example a perfect brochure for a hospital waiting room would be either a specific procedure that can be done such as "laser eye" surgery or also an advertisement brochure for health insurance would fit well.




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Flyer 1 - I like how flyer 1 has really good contrast with the large photo at the top and the different color lettering however the font at the bottom is way to small and bulked together.

C - White background with black font
R - Repeat name of company and CAPS
A - All font aligned well as well as pictures lined up with text
P - Info bulked or spread out evenly based on importance
P - Get people to buy your service
A - Homeowners
G -Flyer
E- Get someone to buy their service = make money

Flyer 2 - I like that flyer 2 has a blue and white color scheme that represents their business. I also think the information in text is well aligned and spaced for easy reading.


C - Blue and white color
R - Repeat color schemes
A - All font aligned well as well as pictures lined up with text
P - Info bulked or spread out evenly based on importance
P - Inform about their company
A - Audience would be adults or possible investors
G - Flyer
E- Get company name more popular

Flyer 3 - I think flyer 3 has bad contrast as all the colors are somewhat dark. Also there is no clear picture that relays what the flyer is representing.


C - Dark colors with white text
R - Repeat color schemes
A - All font aligned well as well as pictures lined up with text
P - Info bulked or spread out evenly based on importance
P - To show the qualities of well done flyer
A - Students/people making flyers
G -Flyer
E- Inform students

Ideally: Flyers would work well on a college campus if you are willing to hand them out. The majority of students are on their way to class and don't have time to talk or stop and look at posters on a bulletin board therefore a flyer is a great way to get the info directly to that person.




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*1
C - The black and white font goes well with the blue and brown background
R - Repetition of a capital letter in the questions
A - All the blocked text is aligned down the left side
P - The information is blocked together well with proper spacing
P - Help people with agricultural business
A - Agriculture/Farmers
G - Poster
E - Increase production of agricultural goods

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*2
C - Colored "go" with black background
R - Repetition of lifestyle pictures
A - Text in lower right corner
P - Info is blocked at bottom
P - Get people to use VISA
A - Everyone
G - Poster
E - Increase revenue by getting more people to use a VISA

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*3
C - Light colors on dark background
R - Repetition of people in circle
A - Text blocked at bottom
P - Info at bottom
P - Help businesses go global
A - Business owners
G - Poster
E - Increase the amount of global businesses

Ideally: Posters work great for bulletin boards inside class rooms or waiting rooms. Although people feel the need to overload a poster with info it will most likely not get read which is why you should try to make it simple and only have text that is extremely important and that you want to stand out.


*My favorite poser would be the second one because it has great color contrast and manages to keep it very simple with the pictures and very little text. They manage to get the point across to someone that is just glancing at it for a few seconds.





CRAP PAGE of my Projects

C - I feel that I used good color contrast that also related to my audience such as BU colors for BU students
R - I repeated fonts and contact info to get the info to "stick" with people
A - Aligned my text and pictures carefully to keep project neat and organized
P - Bulked together writing as well as bulleted and spaced short bits of info
P - To persuade BU commuter students to attend study sessions
A- BU commuters
G -Brochure, Poster, Flyer
E - Relate myself to BU commuter students and find the best way to increase academic achievement